The business scope of advertising companies

Advertising companies have a wide range of businesses, including advertising planning and marketing promotion, media advertising, brand promotion, and public relations activities. In advertising planning and marketing promotion, it includes advertising promotion, creative planning, brand promotion, event marketing, market research, etc. For example, organizing brand promotion, executing creative design, planning brand activities, developing media placement strategies, and conducting market research services.

In terms of media advertising business, it not only carries out advertising publicity in traditional media such as TV, radio, newspapers and magazines, but also formulates electronic media advertisements such as mobile devices, Internet, social media for customers, provides one-stop services from design, production to release, and also cooperates with media to carry out in-depth promotion activities. In the business of brand promotion and public relations activities, it involves brand strategy formulation, image design, strategic planning, as well as corporate image transformation, media relationship management, social media promotion, etc., such as designing promotion plans, organizing public relations activities, providing brand consulting services to clients, etc. In addition, other creative services such as product design and film production can also be expanded.